$99M+
in Assets
5K+
Members Served
2
Oahu Branches
70+
Years Serving
100%
Staff-Managed Content
The Project
Hawaii Law Enforcement Federal Credit Union has served the islands' law enforcement community since 1953. With two branches on Oahu — Kapahulu and Kalihi — HLEFCU provides banking services tailored to police officers, sheriffs, corrections staff, federal detention officers, and their families. Membership eligibility spans 24+ qualifying groups, from Honolulu Police Department and Hawaii Police Department to the State Department of Public Safety and Federal Bureau of Investigation National Academy Association.
HLEFCU didn't need a website that tried to be everything to everyone. They needed one that spoke directly to their community — honoring the people it serves while making products easy to find, rates easy to compare, and applications easy to complete. The old site made that harder than it should have been: product details were difficult to navigate, rate updates required outside help, and members couldn't complete key actions online without friction.
Avtec built a clean, focused website around HLEFCU's identity and member needs. Avtec CMS gives staff full control over rate tables — savings, certificates, loans, credit cards, and business accounts — so when rates change, the website reflects it the same day. AppSecure handles membership applications, loan forms, and contact submissions with secure, completion-focused design. Product pages highlight law enforcement-specific benefits like End of Watch Loan Protection alongside everyday accounts like Keiki Savings and Pet Savings. CO-OP shared branching and First Hawaiian Bank ATM access extend the credit union's reach well beyond two branches. EqualWeb ADA Compliance ensures every member can access every page. And full SEO & AI Search optimization helps HLEFCU get found by the officers and families they're built to serve.
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Client
Hawaii Law Enforcement FCU
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Industry
Financial Services
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Location
Honolulu, Hawaii
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Launch
2024
What We Built
Platform & Custom Features
Avtec CMS & Rate Management
A credit union with competitive rates only wins if members can find them. HLEFCU's rate tables cover vehicle loans, signature loans, real estate, share certificates, money market, IRA, checking, savings, credit cards, and business accounts — and staff manage every number independently through Avtec CMS.
- Tabbed rate tables for Loans, Deposits, Credit Cards, and Business — organized by product type so members compare options without confusion
- Staff update rates, terms, promotions, community events, and newsletters independently — no tickets, no developer wait
- Product pages for savings, checking, loans, HELOC, certificates, and credit cards with clear calls to action on every page
AppSecure Membership & Loan Forms
Joining HLEFCU requires verifying law enforcement eligibility — a process that used to mean a branch visit or a phone call. AppSecure handles membership applications, consumer and vehicle loan forms, and contact submissions with secure, multi-step forms designed for completion on any device.
- Membership application captures eligibility through 24+ qualifying employee groups — HPD, sheriff divisions, corrections, federal agencies, and family/household members
- Loan applications for vehicles, personal loans, HELOC, and mortgage — each form designed to move applicants forward, not frustrate them into calling
- Contact forms replace phone-tag with structured requests — members reach the right department without guessing extensions
Law Enforcement Web Design
A niche credit union's website should reflect the community it serves — not look like a template with a logo swap. Avtec structured HLEFCU's product pages around the real lives of law enforcement families: benefits that matter to first responders, savings accounts designed for kids at every age, and community resources that reinforce belonging.
- End of Watch Loan Protection featured as a headline benefit — complimentary debt cancellation covering eligible members' loans up to $850,000
- Keiki Savings (ages 0–12) and Achievement Savings (ages 13–17) with age-appropriate descriptions and incentives — building membership relationships early
- Community events, newsletters, and career opportunities showcase HLEFCU's role in Hawaii's law enforcement 'ohana — not just a bank, a partner
ADA Compliance & Digital Access
HLEFCU members are spread across Oahu and beyond — some stationed at bases, some retired on neighbor islands, some traveling for training. Digital access isn't a convenience; it's how members bank when they can't visit Kapahulu or Kalihi. Avtec made sure every digital tool works for every member.
- EqualWeb ADA Compliance widget with WCAG AA accessibility — keyboard navigation, screen reader support, and contrast controls built into every page
- Online and mobile banking portal with Apple and Google Play app links — members manage accounts 24/7 from any device
- CO-OP shared branching (5,000+ locations nationwide) and First Hawaiian Bank and Aloha Pacific FCU ATM access — extending reach far beyond two Oahu branches
Everything Included
Features & Integrations
Avtec CMS
Staff-managed rates, content & promotions
AppSecure
Membership, loan & contact forms
ADA Compliance
EqualWeb WCAG AA accessibility
SEO & AI Search
Structured data & schema optimization
Secure Hosting
Managed, monitored & SSL-protected
Security & Monitoring
24/7 automated threat detection
Web Design
Community-focused, mobile-first UI/UX
CU Analytics
Reporting the marketing team can act on
Backups & Recovery
Automated with point-in-time restore
Digital Banking
Online banking & mobile app access
CO-OP Shared Branching
5,000+ branches nationwide
First Hawaiian Bank ATMs
Complimentary ATM access across Hawaii
Rate Tables
Tabbed rates for loans, deposits & business
End of Watch Protection
Complimentary loan debt cancellation
Keiki & Achievement Savings
Youth accounts for ages 0–17
Insurance Center
Member insurance products & resources
Newsletters & Events
Community news & law enforcement events
Pet & Christmas Savings
Specialty savings accounts for members
Mobile Wallet
Apple Pay, Google Pay & Samsung Pay
Skip-a-Payment
Loan payment flexibility for members
Mobile Experience
Banking That Goes Where the Badge Goes.
Law enforcement officers don't work 9-to-5 behind a desk. Between shifts, training, and assignments across the islands, HLEFCU members need a website that works on their phone as well as it works on a desktop. Every product page, rate table, and application is designed to complete on a mobile screen.
- Mobile banking login on every page with Apple and Google Play app links — one tap from browsing to banking, on shift or off
- Touch-optimized AppSecure membership and loan applications designed to complete on a phone screen
- CO-OP shared branch locator with 5,000+ locations — GPS-ready for members traveling, training, or stationed off-island
- Tabbed rate tables, product pages, and "I want to" journey selector fully responsive — no pinching, no zooming, no friction
The Transformation
Before & After Avtec
Before
- Rate tables required outside help to update — rates went stale and members couldn't trust what they saw online
- No secure online applications — membership, loans, and contact requests required a branch visit or phone call
- Law enforcement-specific benefits like End of Watch Loan Protection were buried or missing from the website entirely
- Product pages lacked clear structure — members couldn't easily compare savings tiers, loan options, or certificate rates
- No accessibility tools — the site didn't meet WCAG standards for members with disabilities
After Avtec
- Staff update all rates through Avtec CMS independently — tabbed rate tables across loans, deposits, credit cards, and business accounts stay current
- AppSecure forms for membership, loans, and contact — members apply online with secure, completion-focused design
- End of Watch Loan Protection, Keiki and Achievement Savings, and community events featured as headline benefits — not hidden fine print
- Clean product architecture with clear calls to action — savings, checking, loans, certificates, and business accounts organized for quick comparison
- EqualWeb ADA Compliance widget with WCAG AA standards — keyboard navigation, screen readers, and contrast controls on every page
Accessibility
- WCAG AA compliance across all pages
- Semantic HTML structure with proper heading hierarchy and ARIA labels
- Keyboard-navigable menus, forms, and interactive tools
- EqualWeb ADA Compliance widget built into the site for ongoing accessibility
Hosting & Security
- Managed Secure Hosting with SSL and DDoS protection
- 24/7 Security & Monitoring with automated threat detection
- Automated Backups & Recovery with point-in-time restore
Results & Impact
Built for a Community. Managed by Its Team.
Staff Own the Content
Rate tables, product pages, promotions, community events, and newsletters — all managed independently through Avtec CMS. When rates change, the site reflects it the same day.
Mission-Aligned Design
End of Watch Loan Protection, Keiki Savings, Pet Savings, and community events aren't buried in subpages — they're headline features that reflect who HLEFCU serves and why it matters.
Digital Self-Service
Members apply for membership and loans online through AppSecure instead of requiring a branch visit. CO-OP shared branching extends access to 5,000+ locations for members off-island.
Accessible to Every Member
EqualWeb ADA Compliance widget and WCAG AA standards ensure every page works for every member — keyboard navigation, screen readers, and contrast controls across the full site.
Common Questions
About This Project
Avtec delivered a complete website redesign for HLEFCU — a niche occupational credit union serving Hawaii's law enforcement officers and their families since 1953. The project includes Avtec CMS with staff-managed rate tables and product content, AppSecure for membership applications and loan forms, EqualWeb ADA Compliance, detailed product pages for law enforcement-specific benefits like End of Watch Loan Protection, youth savings accounts (Keiki and Achievement), CO-OP shared branching integration, digital banking access, and full SEO with AEO schema optimization.
Yes — and Avtec designs niche credit union websites around the identity and needs of the specific community served. For HLEFCU, that meant building product pages around law enforcement-specific benefits like End of Watch Loan Protection, structuring membership eligibility around 24+ qualifying employee groups, and creating a digital experience that honors the first responder community while keeping products easy to find and apply for.
Avtec CMS gives credit union staff full control over rate tables — savings, certificates, loans, credit cards, and business rates — with no developer needed. For HLEFCU, staff update rates across vehicle loans, signature loans, real estate, share certificates, money market, IRA, and business accounts independently. When rates change, the website reflects it the same day instead of waiting for a ticket.
Absolutely. Avtec builds product pages that feature specialized benefits prominently so members understand their full value. HLEFCU's End of Watch Loan Protection — a complimentary debt cancellation benefit covering eligible members' loans up to $850,000 — is presented as a core membership advantage, not buried in fine print. AppSecure forms handle the enrollment, and Avtec CMS lets staff update benefit details as terms evolve.
Avtec builds dedicated product pages for youth savings tiers so families can compare options and open accounts online. For HLEFCU, Keiki Savings (ages 0–12) and Achievement Savings (ages 13–17) each have clear descriptions, benefits, and calls to action — designed to start the membership relationship young and grow with the member. These pages connect directly to AppSecure application forms.
HLEFCU serves a single occupational community — Hawaii's law enforcement officers, corrections staff, sheriffs, and their families. The website is built around that identity. End of Watch Loan Protection is a headline benefit, not fine print. Membership eligibility covers 24+ qualifying groups from HPD to federal detention officers. Products like Keiki Savings and Pet Savings reflect the real lives of the members. It's a credit union website designed for a community, not a demographic.
Specialized membership, distinct voice?
HLEFCU serves Hawaii's law enforcement community. If your credit union has a specific audience whose tone, visuals, and priorities don't match a generic CU template, we've done this work.